Creator Economy

A clean title card for media MICHAEL.SHOW reads like a title card. The left of the dot is the first name. The right of the dot tells the audience what to expect. On a lower third, on a poster, or in a podcast outro, it is short and legible. The same string works for a weekly interview series, a …

Why a descriptive TLD can work Top level domains do more than route DNS. They add a small semantic cue. For creators and hosts, .show tells visitors to expect episodes, tours, or appearances. It reads well on a lower third. It fits next to a microphone emoji in a caption – though the site …

Why first name domains convert Conversion improves when the URL matches the headline and the voice of the page. First name domains work because they remove friction. The visitor knows they are in the right place before reading a line of copy. For Michaels who sell coaching, speaking, or creative …